Is Your Business Providing Value?

“Strive not to be a success, but rather to be of value.” – Albert Einstein

In my opinion, one of the biggest problems businesses have today is creating products or services that consumers don’t see the value in. Here’s a few ideas!

1) Start off focusing at solving your customers problem in a way that puts money in their pocket. Don’t try to sell anything that isn’t 100% focused on solving your customer’s problem.

2) Find out solutions your customers find most value in and replicate.

3) Create strategic alliances with market leaders to extend trust & aid in expanding.

4) Look at how businesses / customers could sell your products / services, without losing sight of solving the problem and adding value.

5) Adapt your products / services to cover a wider range, and future proof with a vision of what’s happening in the world in the next 5 years. Don’t become too near sighted and only stick to what’s working right now. It’ll change!

About Stu Dunn

With a background in sales and behavioural science, I enjoy learning more about people, behaviour, psychology - which led into motivation - and more recently - sales again. Having started my own real estate company with my wife, it's time to merge interests.
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