How does the presence of others affect individual behaviour?

How does the presence of others affect individual behaviour? In social facilitation, it enhances performance on easy tasks and inhibits performance on difficult tasks. It appears that others affect our performance by just being there, as evaluators, and by distracting us. In social loafing, the presence of co-performers reduces individual output. The key to understand this effect is that group performance allows task outcome responsibility to be diffused among fellow co-actors. Finally, in certain circumstances, people’s normal inhibitions diminish due to a loss of individual identity, and they experience what has come to be called deindividuation. By inducing anonymity and reducing self-awareness, deindividuation can unleash both prosocial and antisocial tendencies. (Franzoi, 2000)

About Stu Dunn

Becoming proficient with non verbal communication and teaching what I’ve learnt over the years has become an absolute passion of mine; starting with beginning the SDL Behavioural Science Facebook Page, then set up my first online course in 2011, and my first book on the subject True Lies, A Guide to Reading Faces, Interpreting Body Language & Detecting Deception in the Real World was published in 2013. During this time I’ve helped thousands of people around the world become proficient in reading body language, micro expressions and detecting deception – and I’d love to help you too.
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3 Responses to How does the presence of others affect individual behaviour?

  1. A lot of implications involved in this. Is the study referenced available? Reminds me in part of the Abilene Paradox and consensus by groupthink.

  2. Mechelle Ommen says:

    I enjoy reading your posts

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